Shining a Spotlight on the PDS Planning Team

Since 1985, PDS Planning has sought to eliminate the stress often associated with financial planning. We understand that our work goes beyond business and has a personal impact on families and legacies. That’s why we are proud to have a team of forward-thinking leaders, expert planners, and staff who approach financial decisions the same way we approach investing our own money and work to create personal relationships along the way. 

Throughout the past year, we have spotlighted a few of our team members to get to know each of them just a little bit better – discussing their roles at PDS, insight on the financial planning industry, and how they spend their time away from work. 

A Wealth Manager for PDS Planning, Jimmy Rogers is both a Certified Financial Planner (CFP®) and Chartered Financial Consultant (ChFC®). He works to help clients streamline their finances and make informed decisions by providing objective advice and ongoing communication. By doing so, he says, “they can spend more time on what is truly important and meaningful.” Alumni and a former football player for Princeton University, Jimmy says his favorite aspect of working for PDS is, “helping people identify the problems they need help with and in doing so, earning their trust.”


A Chartered Financial Analyst (CFA®) Charterholder, Kurt Brown is the Chief Investment Officer, Chief Compliance Officer, and principal for PDS Planning, helping to navigate the economic landscape to make sound investment decisions for the firm’s clients and overseeing all compliance efforts to maintain the firm’s strong culture of compliance. Beginning his career with PDS as an Intern, Kurt worked his way to become a principal of the firm and notes, “I was very fortunate to find an incredible company with great people, great culture, and great clients.” Be sure to watch for Kurt’s monthly Market Commentary on the PDS Blog for the latest insight on the state of the industry. 


A Wealth Planner and Certified Financial Planner™, Laurie Licata values the relationships she has built with both her colleagues and clients over the years. On a day-to-day basis, Laurie works to address any questions or concerns her clients may have and enjoys the fact that every day is a little different. In addition to her work with clients, Laurie is actively involved with PDS Cares, noting “We are all involved and I think it is great that PDS gives each of us an allotment of funds that we can use to support any organization we would like.” Laurie also coordinates quarterly volunteer opportunities for the PDS team at Ronald McDonald House Charities


Be sure to follow the PDS Blog for future team spotlights, as well as a monthly Market Commentary, articles of interest, and our monthly bulletin, Viewpoints

Please remember that past performance may not be indicative of future results. Different types of investments involve varying degrees of risk, and there can be no assurance that any specific investment, strategy, or product or any non-investment related content, made reference to directly or indirectly in this newsletter, will be suitable for your individual situation, or prove successful. This material is distributed by PDS Planning, Inc. and is for information purposes only.  Although information has been obtained from and is based upon sources PDS Planning believes to be reliable, we do not guarantee its accuracy.  It is provided with the understanding that no fiduciary relationship exists because of this report.  Opinions expressed in this report are not necessarily the opinions of PDS Planning and are subject to change without notice.  PDS Planning assumes no liability for the interpretation or use of this report. Consultation with a qualified investment advisor is recommended prior to executing any investment strategy. No portion of this publication should be construed as legal or accounting advice.  If you are a client of PDS Planning, please remember to contact PDS Planning, Inc., in writing, if there are any changes in your personal/financial situation or investment objectives.  All rights reserved.